Transformational HR Executive & Strategic Advisor
Elevating organizational performance through digital modernization, workforce strategy, and rigorous financial stewardship.
With over 25 years of experience in large-scale global environments, I specialize in aligning workforce strategy with revenue targets. My approach is data-driven and human-centric.
Rochelle Jones, SPHR
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Rochelle Jones, SPHR ~
Data-Driven. People-Centric. Results-Oriented. I transform HR operations by bridging the gap between operational efficiency and employee engagement. By leveraging predictive analytics and optimizing labor costs, I create cultures that retain top talent while saving millions in operational spend . From startups to Fortune 500 divisions, I design the governance and strategy needed to scale without friction.
My Approach
Strategic Capabilities
DIGITAL TRANSFORMATION & ANALYTICS
Leading modern HR tech stack migrations.
Championed enterprise-wide migration to Workday and implemented predictive analytics to reduce administrative process time by 15%. Core Tools: Workday, PeopleSoft, Tableau.
ORGANIZATIONAL STRATEGY & GROWTH
Scaling workforce models for high-growth environments.
Guided M&A integration and restructuring for 10% workforce expansion. Pioneered remote strategies across 16 states for 3,000+ employees.
FINANCIAL STEWARDSHIP & RISK
Optimizing budgets and mitigating liability.
Managed $450M client labor budgets and executed retention strategies saving $2.5M annually. Expert in DOT compliance and multi-state labor laws.
Case Studies
CASE STUDY: Accelerating Talent Acquisition in Logistics
The Challenge: Overcoming operational bottlenecks caused by a sluggish 6-week hiring cycle across two logistics firms facing immediate labor demands.
The Strategy: I engineered a streamlined recruitment funnel, implementing rapid-response screening protocols and digital onboarding to eliminate administrative lag.
The Result: Slashed time-to-hire by 66% (from 6 weeks to 2 weeks), ensuring route coverage was maintained during peak volume periods.
CASE STUDY: Strategic Retention & Cost Optimization
The Challenge: Managing a complex $450M client labor budget for an 8,000-employee business unit while facing the need to stabilize revenue-generating operations and reduce churn.
The Strategy: I engineered a data-driven retention strategy utilizing AI-enabled predictive analytics to proactively identify at-risk top talent and intervene before departure.
The Result: Successfully reduced turnover by 20%, capturing $2.5M in annualized savings regarding recruiting and training costs.
CASE STUDY: AI-Enabled Digital HR Transformation
The Challenge: Modernizing a legacy HR infrastructure (PeopleSoft) to improve operational efficiency and shift the HR function from tactical support to strategic advisory.
The Strategy: I championed the enterprise-wide migration to Workday, leveraging AI-driven analytics to inform decision-making while simultaneously upskilling a team of 40+ HR professionals to adapt to the new model.
The Result: Reduced administrative cycle times by 15% and successfully transitioned the HR organization into a strategic advisory partner for senior leadership.
About Me
Rochelle D. Jones is a Transformational HR Executive and SPHR-certified leader with over two decades of experience guiding organizations through growth, technological shifts, and restructuring. As a previous Senior Director at Verizon, she oversaw HR strategy for 8,000 employees, where she successfully led digital transformations (Workday/PeopleSoft) and executed retention strategies delivering $2.5M in annual savings.
Rochelle combines corporate rigor with entrepreneurial agility, serving as a Strategic Advisor to high-growth startups in the logistics sector. An expert in remote workforce strategy, organizational design, and predictive analytics, she specializes in aligning human capital architecture with aggressive revenue targets.








